It seems like everywhere you look another brand is saying, “Choose Happiness” or “Good Vibes Only.” While the intent is to inspire, this can lead to toxic brand messaging. Great marketing addresses the entire spectrum of […]
Part of the marketing team’s job is to provide sales support, helping the sales team sell your products and services. While there are many ways to support the sales team with marketing assets and copy, one […]
Finding the right entrepreneur hashtags can be the difference between reaching potential clients and getting lost in the crowd on Instagram. Why? Because hashtags are an essential tactic for building an audience on that platform.
The thing […]
As a fierce, aligned, and talented spiritual entrepreneur, selling might feel like a major obstacle. You were put on this planet to help, support, guide and love, so how does selling your services and marketing your […]
A brand analysis gives you the opportunity to look deeper into your current digital branding so you can optimize, improve, and shift. Even if you have a clear idea of what your brand looks like and […]
Personal development podcasts are one of the best tools now available to female entrepreneurs. With a quick click on your smartphone, you can tap into the talent and expertise of some of the most prolific female […]
Social media fatigue is real when you’re an entrepreneur. As the CEO, CMO and CFO, you’re doing all your marketing in addition to running every other aspect of your business. And that’s exhausting.
However, if your audience […]
I get asked about Squarespace vs WordPress SEO all the time. As two of the most commonly used content management systems (CMS) for building and managing websites, it’s often a matter of choosing between the two—and […]