It seems like everywhere you look another brand is saying, “Choose Happiness” or “Good Vibes Only.” While the intent is to inspire, this can lead to toxic brand messaging. Great marketing addresses the entire spectrum of […]
How To Provide Better Sales Support With Marketing Case Studies
OnPart of the marketing team’s job is to provide sales support, helping the sales team sell your products and services. While there are many ways to support the sales team with marketing assets and copy, one […]
How to Schedule LinkedIn Posts and Choose the Best Content to Share
OnLinkedIn truly is the B2B marketer’s social platform—it’s specifically geared towards professionals, thought leadership, and industry-specific conversations.
A CMI report validates this confirming that 95 percent of B2B marketers use the platform for […]
How to Do a Social Media Cleanse to Reduce Entrepreneur Burnout
OnWe’ve all said it or felt it before, “I’m spending too much time scrolling, I need to do a social media cleanse.” Especially during varying pandemic-related lockdowns, where reports show the increase […]
20 Entrepreneur Hashtags to Reach Business Coaching Clients
OnFinding the right entrepreneur hashtags can be the difference between reaching potential clients and getting lost in the crowd on Instagram. Why? Because hashtags are an essential tactic for building an audience on that platform.
The thing […]
Instagram Marketing for the Spiritual Entrepreneur: How to Connect and Sell
OnAs a fierce, aligned, and talented spiritual entrepreneur, selling might feel like a major obstacle. You were put on this planet to help, support, guide and love, so how does selling your services and marketing your […]
The 5-Step Brand Analysis to Refresh Your Content Marketing
OnA brand analysis gives you the opportunity to look deeper into your current digital branding so you can optimize, improve, and shift. Even if you have a clear idea of what your brand looks like and […]
10 Best Personal Development Podcasts for Female Entrepreneurs
OnPersonal development podcasts are one of the best tools now available to female entrepreneurs. With a quick click on your smartphone, you can tap into the talent and expertise of some of the most prolific female […]
How to Beat Social Media Fatigue as an Entrepreneur
OnSocial media fatigue is real when you’re an entrepreneur. As the CEO, CMO and CFO, you’re doing all your marketing in addition to running every other aspect of your business. And that’s exhausting.
However, if your audience […]
Squarespace vs WordPress SEO: What You Need to Know
OnI get asked about Squarespace vs WordPress SEO all the time. As two of the most commonly used content management systems (CMS) for building and managing websites, it’s often a matter of choosing between the two—and […]